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I got it!

Ms Josephine Holmboe

Creative Director for User Experience Design

As Creative Director for User Experience Design at Fidelity Investments, Josephine Holmboe has over 20 years leading teams and creating designs that range from responsive applications to full product suites and has established visual languages, data visualisations and design systems for complex data. In her leadership role, Josephine has employed various techniques such as design thinking, visual thinking strategies and codesigning with business partners as a means towards achieving solutions that provide the best user experience possible.