Because EU Lobbyists work in a very complex environment... This two day seminar offers an in-depth examination of new lobbying techniques in post-enlargement Europe for those who are already familiar with the ins and outs of the EU Institutions.

Programme Level: Intermediate

Senior experts and former EU officials
offering their hands-on experience.
A practical & unique programme based on 6
pillars of EU Lobbying.
• Lobbying & corporate strategy
• Media & communication
• Lobbying tools online & in print
• Working with European NGOs
• Press relations & visibility
• Integrated EU & national lobbying

Programme:

Day One

09:00 Introduction

09:30 Overview of Key EU Institutions & Agencies

10.45 Coffee & networking break

11:00 European Associations & Their Role in EU Government Affairs

12:30 Lunch - Special Guest: Spokesperson of an EU Permanent Representation

14:30 EU Decision-Making: Timing and Channels of Intervention

15:45 Coffee & networking break

16:00 Combining EU and National Level Actions

17:00 Toolbox of a Lobbyist

17:45 End of the 1st day

Day Two

09:00 The EU & Brussels Media: Online, Offline and In Between

10:30 Coffee break

10:45 How to Work with NGOs and Civil Society

11:45 Briefing of the Simulation exercise

12:30 Lunch (preparation for the simulation exercise)

14:00 Simulation Exercise: Workshop

15:30 Presentation by the Teams: EU Lobby Campaign

17:00 Summary and Operational Conclusions

17:30 End of Seminar